{"id":147,"date":"2021-07-06T15:29:01","date_gmt":"2021-07-06T07:29:01","guid":{"rendered":"https:\/\/wiseclub.online\/?p=147"},"modified":"2021-07-08T08:46:23","modified_gmt":"2021-07-08T00:46:23","slug":"are-consumers-over-the-daily-deal-groupon-craze","status":"publish","type":"post","link":"https:\/\/wise-mag.com\/index.php\/2021\/07\/06\/are-consumers-over-the-daily-deal-groupon-craze\/","title":{"rendered":"Are Consumers Over the Daily Deal-Groupon Craze?"},"content":{"rendered":"\n<p>Groupon made a pretty big slip-up in their fourth quarter earnings report, forcing them to issue a restatement admitting they lost $22.2 million more than originally estimated. What caused such a significant loss \u2013 totaling $64.9 million \u2014 that they didn\u2019t account for? Customer distress, which basically means: refunds.<\/p>\n\n\n\n<p>It seems Groupon, the confident leader in the daily deal market, didn\u2019t expect to have so many unhappy customers. As the rapidly-growing company started dealing with higher-value services, they began allowing refunds. Consequently, refunds surged. But Groupon accountants didn\u2019t consider this possibility. Consumers who were initially dazzled by the expanse of group buying options and daily deals now face an over-saturated industry full of deals they either can\u2019t use or don\u2019t care about.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Groupon made a pretty big slip-up in their fourth quarter earnings report, forcing them to issue a restatement admitting they lost $22.2 million more than originally estimated. What caused such a significant loss \u2013 totaling $64.9 million \u2014 that they didn\u2019t account for? Customer distress, which basically means: refunds. It seems Groupon, the confident leader&#8230;<\/p>\n","protected":false},"author":3,"featured_media":148,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_mi_skip_tracking":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-147","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wise-finance"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/posts\/147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/comments?post=147"}],"version-history":[{"count":1,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/posts\/147\/revisions"}],"predecessor-version":[{"id":149,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/posts\/147\/revisions\/149"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/media\/148"}],"wp:attachment":[{"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/media?parent=147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/categories?post=147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wise-mag.com\/index.php\/wp-json\/wp\/v2\/tags?post=147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}